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Milena Bukova is the executive director of Bluelink, a virtual network offering a broad variety of internet based services for those who are interested in issues related to environment, natural resources, and sustainable development in Bulgaria and all over the world. Its mission is to create a free information forum for democracy, civil society and sustainable development.

Milena Bukova is the executive director of Bluelink,

a virtual network offering a broad variety of internet based services

for those who are interested in issues related to environment, natural

resources, and sustainable development in Bulgaria and all over the

world. Its mission is to create a free information forum for democracy,

civil society and sustainable development.

"I’m here because I

think it’s important that the link between ICTs and the environment is

made," Milena said, leaning on the APC stand in the "village" area of

the Windsor Hotel, Rio de Janeiro. Bluelink has been at the forefront

of environmental activism in Bulgaria, especially in its capacity as a

technology provider and facilitator.

Milena is therfore

interested in promoting environmental sustainability with the use of

technology. Email lists, websites and local area internet networks are

some of the tools that can help environmentalists and green advocates

advance their cause, have wider influence in public debate and be

active citizens. Milena knows about this, but she is in Rio to make the

point that internet governance without sustainable developement targets

and goals, might well be the ticket for the developement of an

unsustainable and "polluting internet", putting even more strain on the

earth’s resources.

This is especially true when one looks at the

computer hardware needed to now support the latest software versions.

Or the video and other "heavy" contents that increasingly strike a

chord with internet users. All these innovations carry quite direct

effects on the environment with them.